IS YOUR PROFILE SHARP ENOUGH?

Right in that zone between technology, art and entrepreneurship, where the Creative Industries Cluster is born, is where it's getting tough - and exciting. Engineers and Techies, on the one hand, are often so immersed in their professional field that they find it hard to actually make their new, cutting-edge achievements accessible to potential target groups. And on the other hand, creative people and artists don't always play by the usual rules of traditional markets. Art, after all, is a peculiar commodity measured by standards of its own.

And this is where we come in. We help pointing out starting points: defining market segments, analyzing target groups, laying a strategic foundation. Developing a product portfolio and a price strategy. Planning distribution channels and communication tools. Accelerating the process. Profiling entrepreneurs, managers, teams and artists in a targeted and individual manner.

Welcome to The Marketing Catalysts!